Walmart and British retailer Space NK are teaming up to bring prestige beauty products to Walmart.com and nearly 250 Walmart stores nationwide this summer. The unique collaboration, called BEAUTYSPACENK, leverages Walmart’s size and scale with the iconic British personal care and beauty company’s assortment of high-quality beauty brands and products. Customers will now have a convenient way to shop both beauty staples and prestige specialty items during their weekly Walmart shopping trip.
Space NK has thoughtfully curated a collection of prestige products specifically for the Walmart customer, spanning a variety of price points across skincare, makeup, haircare and bath, and body. Available on Walmart.com March 15, BEAUTYSPACENK features over 600 products from 15 brands, including both new and established, some of which are only available at Walmart – with more to come throughout the year.
The British personal care and beauty retailer opened the doors to its first store in Covent Garden, London, in 1993 and has since garnered a reputation for being the go-to destination for worldwide beauty discovery – offering a broad yet considered edit of the most in-demand beauty brands, including legendary icons and next-generation innovators.
“We are delighted to partner with Walmart to bring prestige beauty to customers across the United States, delivered through our unique model that makes it easy to connect brands with shoppers,” said Andy Lightfoot, chief executive officer, Space NK. “We have created a proposition for Walmart that we believe will be market-leading called BEAUTYSPACENK, utilizing our years of expertise in this area. We have curated the very best of beauty for their customers, allowing them to shop prestige beauty when, where, and how they choose.”
Combining Walmart’s knowledge of the U.S. customer and Space NK’s established track record of discovering and curating the best in beauty, BEAUTYSPACENK is sorted under four pillars – skincare, makeup, haircare, and bath and body – spanning luxe, indie, award-winning, plant-powered and more. The assortment includes:
- Luxe brands like Slip, By Terry, Philip B, Lancer
- Indie brands including PSA, from the makers of Allies of Skin
- Award-winning beauty heroes such as Mario Badescu, Foreo, and Ameliorate
- Trending items from brands including Babe Original, Eyeko, Patchology, and Grow Gorgeous
- Plant-powered products from Goldfaden MD, Mio, and Mama Mio
- New & exclusive brands, including Summer Camp (mineral-based SPF range) from founders at Soleil Toujours that is exclusive to Walmart coming this summer
- New & exclusive product lines, including a bespoke zip-lock pouch of single scrunchies from Slip and a custom-made Philip B introductory set
“As a long-term partner of Space NK, By Terry is thrilled to be part of their new venture with Walmart’s exclusive concept bringing the very best of beauty to their customers,” said Chris Filer, CEO, By Terry.
Walmart is moving faster than ever to make beauty more accessible to everyone. Space NK joins a growing list of collaborations and brand launches to bring new and trendy beauty products to Walmart shoppers at the affordable prices they come to expect.