In the ever-evolving world of smartphones, a recent report reveals a remarkable trend: the top 10 best-selling smartphones in the first half of 2023 all belong to just two companies – Apple and Samsung. This monopoly showcases the enduring popularity and consumer trust in these tech giants, even as the overall smartphone market experiences a contraction.
Here are the top-selling smartphones in the first half of 2023:
- Apple iPhone 14 Pro Max: 26.5 million units
- Apple iPhone Pro: 21 million units
- Apple iPhone 14: 16.5 million units
- Apple iPhone 13: 15.5 million units
- Samsung Galaxy A14: 12.4 million units
- Samsung Galaxy S23 Ultra: 9.6 million units
- Samsung Galaxy A14 5G: 9 million units
- Samsung Galaxy A54 5G: 8.8 million units
- Samsung Galaxy A34 5G: 7.1 million units
- Apple iPhone 11: 6.9 million units
According to Omdia, the research firm behind the report, the global smartphone market is facing a period of negative growth. This can be attributed to the shrinking mid- to low-end market, influenced by economic recessions and the surge in popularity of the used smartphone market. However, the premium smartphone market is on a steady rise, mainly due to the unwavering demand for Apple’s premium models.
The top-ranking models from Apple, namely the iPhone 14 Pro Max and iPhone Pro, are also the most expensive, with prices reaching up to $1,600 and $1,500, respectively. In stark contrast, Samsung’s Galaxy A14 comes at a fraction of the cost, being priced at under $200, while the A14 5G model hovers around $300.
Absence of Chinese Manufacturers
Notably, there’s a conspicuous absence of Chinese smartphone manufacturers in this year’s top 10 list. This marks a significant departure from previous years, reflecting a successful resurgence by Samsung against the previously dominant Chinese brands.
Demand for Advanced Features
Omdia points out a crucial factor contributing to this shift: consumers are increasingly seeking smartphones with advanced features. This has led to a double-digit decline in shipments for Chinese smartphone makers, especially in the mid-to low-end market.
The duopoly of Apple and Samsung in the list reaffirms their status as industry leaders. With an emphasis on cutting-edge technology and consumer-centric features, these companies continue to shape the global smartphone landscape.