The evaluation process for the Global Brand Awards is designed to ensure a fair, transparent, and thorough assessment of all nominations. The following steps outline how the evaluation is conducted:
1. Nomination Submission
Companies submit their nominations through the Global Brand Awards Nomination Form, providing relevant information about their achievements, services, and the award categories they wish to compete in.
2. Preliminary Review
Upon receiving the nominations, the Global Brands Magazine (GBM) support team conducts a preliminary review to ensure all submissions meet the basic eligibility criteria. This includes verifying the accuracy of the information provided and ensuring that all required documentation is submitted.
3. Document Verification
The GBM support team contacts the nominated companies to request any additional documents necessary to justify their awards, including:
- Financial reports
- Customer testimonials
- Case studies
- Any other relevant evidence supporting their claims and achievements.
4. Evaluation by the Jury
Once the necessary documents are gathered, the nominations are presented to an independent jury composed of industry experts, thought leaders, and representatives from Global Brands Magazine.
The jury evaluates nominations based on several criteria, including:
- Achievements: The extent to which the company has excelled in its field.
- Presence in the Submitted Region: The company’s operational and market presence in the specified geographical area.
- Customer Satisfaction: Evidence of customer satisfaction and loyalty, often supported by surveys or feedback.
- Innovation and Performance: The company’s commitment to innovation and its overall performance metrics.
- Other Relevant Factors: Any additional factors that may contribute to the evaluation, such as social responsibility initiatives or sustainability practices.
5. Shortlisting
Based on the jury’s evaluations, companies will be shortlisted region-wise for each award category. This shortlist will include those nominations that meet or exceed the jury’s standards.
6. Final Selection
The jury conducts a final review of the shortlisted nominations, taking a deeper look into the top candidates. This phase may involve discussions and deliberations to ensure that all aspects of each nominee are considered.
The final award winners are selected based on a combination of the jury’s evaluations and overall performance indicators.
7. Notification of Results
Once the final selection is made, shortlisted companies will be notified of their status.
Winners will be formally announced during the award ceremony and published in the Global Brand Awards section of the Global Brands Magazine.
8. Awards Ceremony
An awards ceremony will be held to honor the winners, providing them with a platform to showcase their achievements and gain recognition within their industries.
This structured evaluation process aims to uphold the integrity and prestige of the Global Brand Awards, ensuring that deserving companies receive the recognition they merit. If you have any questions or need further clarification, feel free to reach out!
