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Top Watch Brands for Men in Europe

European watch brands are known for their fine quality and traditional craftsmanship. They are also capable of being worn in almost any occasion or weather condition as they have a wide range of features that make them perfect for everyday wear.

Here’s a roundup of the top watch brands for men in Europe:

10. TAG Heuer

TAG Heuer

TAG Heuer Swiss Watchmaking Company is a part of the LVMH Group and has been making watches since 1881. TAG stands for The Automated Germanic Guild, which was founded by Charles Ephrussi in Stuttgart in 1888. In 1975, TAG merged with Breitling to form Tag-Heuer. Currently, there are over 200 brands under the name TAG Heuer including Audemars Piguet and Hublot. With its iconic yellow face design (seen on several models), no one can forget about this brand that started it all.

9. Omega Seamaster Planet Ocean

Omega Seamaster Planet Ocean

This watch won’t break your bank when you buy it because it costs around $2k but if you want something more expensive then this might be perfect for you too. It’s still widely used as a diving watch due to its great water resistance feature even though technology has moved on from before this time period now so some people may not agree with me here (just saying). The price tag of £3,300 doesn’t go unnoticed either. This model also comes with an automatic movement which means that once the battery dies – meaning after 20 years or so – you need to replace it yourself rather than having someone else do it for you like some other watches have done in their glory days.

8. Rolex


Rolex is one of the oldest watchmakers in the business and has been making watches since 1905 when Hans Wilsdorf was just 18 years old. Before he founded this brand, he was a jeweler by profession but decided to start his own company because he wanted a quality timepiece that would be affordable for everyday people like him and their families. He named it after himself as well – Rolex (pronounced Ro-Lék). The first model Rolex made was actually called “The Oyster” which meant that it had an oyster case back at its time which looks great with some diamonds around or on top of them if you want to add even more blinginess. But now there are over 200 different models including Sea Dwellers, Submariners, Day-Date’s, Yachtsman II’s etc… all depending on how much money you have and what kind of design you’re looking for.

7. Patek Philippe

Patek Philippe

Patek Philippe Watch Company is one of the most legendary brands in Switzerland along with TAG Heuer. It’s not only because they make luxury watches though – yep; they do too but mostly due to being so expensive when new (or at least used) – but also because they’ve been making high end pieces since 1845. They make both men’s and women’s watches although I don’t think any women wear those quirky ones out these days unless they’re going clubbing.

6. Omega


Omega has been producing watches since 1848, so it’s no surprise that the brand is involved in many high-end sports and luxury timepieces. This Omega Speedmaster Professional Moonwatch SS Co-Axial Chronograph Watch costs £4,900 (about $6,050), but you’d be hard pressed to find another watch with this much amazing technology for a lower price. It’s not cheap though – these are some big ticket accessories. You can also look for a chronograph watch with Omega’s “Sea-Dweller” technology, which is waterproof to 300m.

5. Tudor


This British brand is famous for its marine chronometers, which are the watches that go around the world telling people when they were last at sea and how long it took them to get there. It was founded in 1854 by John Taylor who wanted to make a better watch than he could find on the market at the time. He invented a self-winding movement which was later patented in 1868 by George Daniels who has been Tudor’s official watchmaker to this day. You’ll probably have to pay more than £1k for one of these models but they’re well worth it if you’re looking for a luxury watch.

4. Jaeger-LeCoultre


Jaeger LeCoultre is a subsidiary of the Richemont group which produces many iconic brands such as Cartier, Montblanc and Piaget watches. It was founded in 1832 by Edmond Jaeger and his partner, LeCoultre. Jaeger-LeCoultre is renowned for its high level of quality in both the manufacturing process and also in design. If you’re looking to buy a luxury timepiece this brand will be at the top of your list.

3. Longines


Longines is one of the oldest watch makers in the world and has been around since 1832. They are known for being high quality, reliable timepieces that come with a long history that you can trust. If you want something out of this world then these watches will be perfect for you.

2. Zenith


Zenith is a Swiss watch company that was founded in 1875 by Henry-Louis Philippe Breguet. It’s famous for being quality over quantity and its high accuracy as well. Zenith watches are perfect for the discerning gentleman looking to stand out from the crowd. You’ll have to pay a bit extra to get this brand but if you’re looking for something elegant then I think it’s worth the money.

1. Longines Master Collection

Longines Master Collection

The Master Collection is classified as an “exotic” watch with its bold design and beautiful golden case. The collection contains 40 watches in total, making it one of the largest collections in the world. Some models are so expensive you’ll have to pay up to $400,000 for a few pieces. The most expensive watch however costs just over half a million dollars and is made from 18-carat white gold with diamonds around it – yes, that’s right – diamonds.

I hope you enjoyed this list of some of the best watch brands in Europe for men. You might find that there’s a brand that is perfect for you but if not, then it’s nice to know that there are so many other amazing options out there and even more brands coming up every year.

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