Connect with us

Lifestyle

Nike and Hyperice Team Up for Revolutionary Athlete Wearables

Athlete
  • Nike and Hyperice have teamed up to create wearable technology designed to help athletes perform at their best throughout training and competition.
  • Nike, with its expertise in footwear and apparel, and Hyperice, with its expertise in recovery technology, are exploring new innovations that push boundaries and enable high-performance warm-up and recovery for athletes — wherever their athletic journeys take them.
  • The Nike x Hyperice boot is a wearable and mobile high-top shoe that offers heat and dynamic air-compression massage on demand for athletes’ feet and ankles.
  • The Nike x Hyperice vest allows for instant heating and cooling, without the need for ice or liquid, to help athletes dial their body temperatures to their exact specifications during warm-ups and cool-downs.

Nike and Hyperice have joined forces to take warming-up and recovery to an entirely new level.

Nike and Hyperice, two companies renowned for their athletic innovation, have collaborated to design wearable technology to help athletes perform optimally during both training and competition – the Nike x Hyperice boots and vest are designed specifically to help achieve this aim.

“Recovery is an important part of any athlete’s journey, but we’re hearing from athletes that this concept of ‘pre-covery’ is equally as important,” says Tobie Hatfield, Senior Director, Nike Athlete Innovation. “The footwear and vest that we’ve developed with Hyperice help get the body ready for activity, whether you’re playing for a title or you’re on your feet a lot at work.”

The Nike x Hyperice boot is an affordable high-top shoe designed to provide athletes with heat therapy and dynamic air-compression massage on demand for their feet and ankles.

This shoe incorporates dual Normatec bladders bonded to warming elements to evenly disperse heat throughout its upper, creating an effect designed to drive deep heat deep into muscle and tissue of both feet and ankles, helping athletes move, perform, recover more naturally faster – in fact athlete testers reported feeling freer and lighter after wearing their test pair than before actually beginning their usual workout routines!

Athleticians can synchronize heat and compression of both shoes by simply pressing one button, or choose from among three distinct levels of compression and heat powered by battery packs in each shoe’s insole.

The Nike x Hyperice vest allows athletes to control one variable that previously couldn’t: their environment. Utilizing similar technology found in Hyperice X contrast devices, thermoelectric coolers offer instant heating and cooling without needing liquid cooling agents for temperature regulation – helping athletes easily set body temperatures during warm-ups or cool-downs to their exact specifications for peak performance.

Vests equipped with thermal modules whose sensors monitor and regulate body temperature can also act as pressure sensors to adjust them for comfort while increasing effectiveness of heating/cooling technology. The vest contains thermal modules whose sensors autonomously measure, maintain, and regulate them according to body needs; simultaneously an air bladder/pressure sensor adjusts itself according to body shape by pressing these modules against one’s body – both features providing increased warmth while increasing effectiveness of heating/cooling technologies.

“Taking care of my body has always been an important part of my preparation as a basketball player. That commitment is what has allowed me to maintain a high level of play for more than 21 years now,” says Nike signature athlete LeBron James. “From the moment I tried the Nike x Hyperice boots and vest while they were still in development more than a year ago, I knew they were going to change the game for athletes’ warm-up and recovery.”

Nike and Hyperice understand that athletes’ input is essential to developing effective boots and vest products, so their focus on gathering feedback from athletes as they incorporate these products into their training and recovery routines is an integral one for ongoing innovation in modern athleticism. Their innovations will soon be unveiled – continuing to push what’s possible today for modern athletes!

“Since the inception of Hyperice, we have taken a lot of inspiration from Nike, from the care and innovation we put into our products to how we connect with the athlete,” says Anthony Katz, Founder and President of Hyperice. “This collaboration is the culmination of years of work between our two brands to deliver innovative footwear and apparel for the athlete with the goal of enhancing their performance and recovery. And this is just the start.”

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Text Translator

Awards Ceremony

Click on the Image to view the Magazine

GBM Magazine cover


Global Brands Magazine is a leading brands magazine providing opinions and news related to various brands across the world. The company is head quartered in the United Kingdom. A fully autonomous branding magazine, Global Brands Magazine represents an astute source of information from across industries. The magazine provides the reader with up- to date news, reviews, opinions and polls on leading brands across the globe.


Copyright - Global Brands Publications Limited © 2024. Global Brands Publications is not responsible for the content of external sites.

Translate »