Operated by Gamesys Operations Limited, part of the Gamesys Group, Megaways is a popular online casino licensed by the UK Gambling Commission and Gibraltar Gambling Commissioner. The group is the largest bingo-led online gaming operator in the world and is especially famous for its Vegas style slot games.
The growth of online casino gaming
The operator of Megaways is a major player in the online casino industry, an industry that is now estimated to be worth more than $57.54 billion US dollars. By the year 2030, it is expected that online casino will generate $153.6 billion US dollars globally.
There are a number of driving factors for this industry’s rapid growth, including the increased use of smartphones and internet penetration rates. Market growth is also driven by legal and cultural changes, with more US states moving towards legalising and regulating online casino gaming every year.
Some of the most popular casino games played on the internet include poker, blackjack, slots, baccarat and roulette. Online casinos are being influenced by technological innovations and are utilising these to bring new gaming experiences to their users.
For example, live casino games are now available on many of the top casino sites, including Megaways, these games allow players to play live streamed casino games in real time. The player can interact with the live dealer and other players and experience the thrill of in-person casino gaming from the comfort and convenience of their home environment.
With so much demand for online casino games, the industry has become highly competitive. This means that sites are in constant competition with one another to attract new users and retain their current customer base.
Therefore, marketing, product development and customer services are vital parts of every online casino business and they must work cohesively to deliver a service that attracts and delights casino gamers.
How Megaways casino continue to attract customers
Generous welcome offers
One way in which Megaways tries to set itself apart from other online casinos is by offering new customers an enticing bonus. If you are a new member to the site, you are eligible to receive 30 free spins on the site’s slot machines when you sign up.
To get these spins, sign up and accept the site’s terms and conditions. Additionally, you need to make a first deposit of at least £10 and wager at least £10 in cash on any games on the site.
A huge library of games
Megaways is expanding in size and has a huge selection of casino games. For starters, there are more than 200 online slot games and Megaways titles.
In the main casino section there are a range of classic table games, such as blackjack, roulette, baccarat, keno and hi-lo. There is also a selection of online scratchcards with great cash prizes.
Part of the appeal of these games is their recognisable themes, many players enjoy well known Monopoly themed games, as well as the Rainbow Riches series.
Efficient customer service
When looking for a new online casino to try, the responsiveness of the casino’s customer service team can be one of the deciding factors. If you have a question or concern about a game or making or receiving payments then you want it to be answered quickly.
At Megaways, 24 / 7 customer service is available to players. If your question is not answered in the help and support section of the website then there is a Live Chat feature and a Free Phone number.
Reasonable payout times
Another important consideration for online casino players is withdrawal times. Being able to withdraw funds and receive them in a reasonable timeframe is important to players.
At Megaways Casino, funds paid to debit cards are processed within four to 24 hours. The same time frame is given for both PayPal and Bank Account withdrawals too.
The importance of a watertight marketing strategy
Even with all its fantastic features, Megaways Casino would not be able to attract customers without effective marketing. Online casinos promote their games and the latest promotional offers through a combined effort of paid search advertising, social media, affiliate marketing and email.
They may also use higher budget marketing methods such as television advertising or print advertising. Multi-level marketing campaigns that incorporate a variety of platforms have the best chance of reaching potential customers and getting the brand’s name out there for all to see.
For Megaways and other casinos, it is important that advertising is targeted at the right people. Their content needs to be seen by audiences with an interest in online casino gaming otherwise it is a wasted expense.
Online casino gaming is a huge global industry and is growing at a fast rate. In order to stay ahead of the competition, Megaways continues to refine its game selection, run great promotions and invest in marketing and advertising its site.