The BMW Group is sharing its vision of the future digital experience, both inside and outside the vehicle, at the Consumer Electronics Show (CES) 2023 in...
The BMW Group is continuing to drive the digitalisation of access to its vehicles in co-development with Apple and Google. It is now possible to share...
In December 1922, BMW chief designer Max Friz puts the first full-scale BMW motorcycle on the drawing board. At its heart is an air-cooled two-cylinder four-stroke...
The campaign launch will be driven by ‘Friends of MINI’ – Australian icon, Casey Donovan and drag queen, Maxi Shield. Following on from a successful 2022...
The BMW Group is commencing production of its BMW iX5 Hydrogen model. Manufacture of the small-series hydrogen-powered vehicle is taking place in the pilot plant at...
Exclusive design and equipment features give the MINI Edition models a very distinctive look. From November 2022, new paint finishes will expand the individual character of...
Biathlon remains an important pillar in the sporting activities of the BMW Group. The premium automobile manufacturer has been successfully working together with the ‘International Biathlon...
The next-generation BMW voice assistant will be built on Alexa technology. This was announced by Stephan Durach, Senior Vice-President Connected Company and Development Technical Operations BMW...
The newly developed M HYBRID drive system, an extravagant design and the progressive luxury ambience inside the BMW XM come together to create a fresh interpretation...
In a first for the automotive industry, the models of the NEUE KLASSE due to be launched from 2025 onwards will feature trim parts made of...